Scope
Website, Infographics, Poster Design
Description
Business Victoria is a comprehensive online resource designed to help people start, run and grow their business.
Working within strict brand guidelines for the Department of Business and Innovation, this project focused particularly on the optimal use of accessibility measures (colours, type, font size etc) to present information clearly, intelligently and with appeal.
Drawing on a strong corporate palette and taking colour into consideration for access, information was brought to life by infographics, which were rolled out into a series of posters.